Technology business - is the connection of three elements: entrepreneurial talent, technology and investment.
Employers are looking for in your project is not so much money, but a partner who will finance the project. So I will not tell you how to select start-ups, how to get an application, how to conduct due diligence. I'll tell you how to show itself as a reliable partner and save his and others' time.
If we talk about successful entrepreneurs, they often also do your homework before you seek contact with a particular investor. If he can not get more or less sane information of an angel, he will look for money elsewhere, and such an angel gets weak stream of projects, and all of the most ...
There are different strategies for the angel of the PR, they often include the following elements:.
- An interview in the business and trade press (magazines, websites, TV).
- Speaking at conferences, participation in industry events.
- Mention of the name in press releases published by the invested companies.
In order to have a good reputation in this market very well decide for yourself and make public all ( or part) of an investment strategy. The investment strategy will enable the entrepreneur to understand whether this angel to invest in this project. If not, do not waste time. The main parameters of the strategy:.
- The amount of investment in one project. Most often it is not less than 20k dollars, but rarely more than 100k dollars.
- Estimated number of transactions per year ( most often three ).
- The amount an investor is willing to spend on investment (usually selects an angel from 1 to 2 million in a portfolio for the period from 2 to 5 years).
- Industry, subject, business models, which prefers to invest an angel. This is usually associated with previous experience an angel. If no such experience, it is still a good idea to draw the focus, even if it is ...
- The ratio of syndicated transactions (if the project should be 300k, and the investor does not invest more than 100k in one company, several angels can work together to provide the required amount ).
- Requirements for the project: the stage of project development, the scale of the project (cost of sales can be one million and 100 million - are different projects and they require different investments and different approaches in building the company).
- What an angel can help us (we can assist in access to customers, a strategy, contacts of people in the industry, etc. ) If an angel but money can not give anything, anything is better not to invent.
- Existing portfolio transactions ( to avoid conflict of interest).
- Contacts with institutional investors (mostly angel investments, only the first of several rounds ) and assist in attracting further investment would be a very good startup.
Clear position on such matters can save a lot of time if we're talking about ... A businessman easiest way to do this analysis. Such a strategy does not protect against invasion by ...
We remember that the investor the most good deals come from the Network. A Network must be built. We remember that the first investor to invest in people. And that means that if a dealer will recommend another strong appeal to the angel, then it would be the best PR. And here come the recommendation:.
- Always try to meet with entrepreneurs who are now or later, bring a good project.
- At such meetings should always be a movement in two directions. If you are told about the project, then try to give the most useful fidbek. Starting from the product and the market, ending the recommendations apply to the other angels, who may be interested in this transaction.
- Cooperate with other angels to be able to take from them their ...
- Have a good relationship with the funds, the fund may at times like a project, but it is too early to include him, then they can recommend one or more of the angels. This happens very often.
In general, nothing new, but in the beginning of this year I was lucky enough to talk to two dozen different angels, who thought with which they begin to move towards a career professional investor early stages.
Wednesday, April 18, 2012
How to be a successful angel.
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