In early March 2009 ID ' Komsomolskaya Pravda ', a group of companies owned by UST, the same name will launch a radio station FM- format.
Chief editor of Komsomolskaya Pravda, Vladimir Sungorkin told RBC daily, that even in times of financial crisis, the launch information and music radio stations will not be moved. ' First, we have won the competition frequency, and if we do not run a radio station, may be followed by the punishment of the supervisory authority, - he said. - This project we will try to run in a very low-cost option. With our high speed, we hope that the launch of this project, we are not bankrupt. We have already spent on the radio manual for more than 12 million dollars, much of this amount went to the redemption rate in Moscow, in 2009 expenditure will be about $ 3 million '.
According Sungorkin, broadcast stations will cover Moscow, Tver, Tyumen, Krasnoyarsk, and Vladimir, more than half the amount of air time informational content, mainly the production of the Moscow. In the future, CP plans to develop a network of stations to 50 stations opened in those cities where there are branches of the newspaper. Radio manual is intended for audiences aged 25 to 45 years. (. East. Sostav. ru. ).
Even under the previous leadership. Murmansk Komsomolskaya. , The central office in Moscow (Publishing House) took an interest in the free frequencies in Murmansk. Now, I think that the prospect of opening the radio manual in Murmansk is a real subject: the frequency of free;) and successfully overcome the crisis. Murmansk edition. Publishing House of the entire show good financial results, the journalist team is constantly progressing, making the vital operational and materials, and advertisers, strictly IMHO, one of the best in Murmansk. Of course, competition in the Murmansk radorynke very high, but the niche is not filled with radio information. There is a ' lighthouse ', and with its federal content will be difficult to compete with T. to. there, in my opinion, the cream contains a radio broadcast in Russia, but because in the media business is an important part of commerce, but as I wrote above, with the sales we are all OK. :).
I'd like to hear the information content of the ether, the leading part, to evaluate the quality of the product. In general, we will wait for news from the center.